About the editor
Delah Gomasi
Founder & Editor, FairCost
Delah founded FairCost in 2026 after years of running Australian businesses that depended on trades. As the owner of MaidForYou — a Sydney residential cleaning business — he hired tradies constantly: electricians for office wiring, plumbers for equipment repairs, painters for shopfront refreshes, pest controllers for compliance.
And every time, the same problem: he had no idea if the quote was fair.
The home services industry didn't have a price problem — it had an information problem.
Two electricians for the same job, 200% apart on price. A plumber who charged $400 for what another quoted at $180. A pest control quote that "included GST" but somehow added $90 in surcharges at the end. After years of this, the pattern was clear.
Tradies often charged what they thought a customer would pay, not what the work warranted. The platforms that promised transparency mostly sold leads instead. The "fair price" only existed if you'd had the same work done five times before.
FairCost was built to fix that. Not another marketplace. Not another lead-gen site. Just clean, evidence-based pricing data — the boring but useful kind that helps people know what they should actually be paying.
Industry connections, declared upfront.
FairCost's founder is also the owner of MaidForYou, a Sydney residential cleaning business. To maintain editorial independence:
The honest version: most pricing platforms hide their founders' industry connections. The choice isn't whether founders have biases — it's whether platforms disclose them.
Registered Australian business · ABN 11 736 436 431
Built for the people getting quoted.
Not the platforms making margins.